Intro.
Today, on June 15, 2022, the first strike is called to defend the important service of meal vouchers, which unfortunately are burdened by unfair fees that disadvantage businesses and put the service itself at risk.
Bars, supermarkets, hypermarkets, small merchants, restaurants, and food stores will participate to make their appeals regarding the need for greater protection for both businesses and users.
New technologies.
The meal voucher market is huge:
- value of 3 billion euros in Italy
- 90,000 acquiring companies
- 2.4 million users
- 1.5 million in the private sector
- 0.9 million in the public sector
- 150,000 affiliated businesses
Further information (here and here)
Unfortunately, to date, this market is not tangibly supported by adequate and up-to-date technologies that allow businesses to achieve their goal of acquiring and retaining customers, while reducing both the currently exponential management costs and the excessive use of intermediaries. The technologies used in the field today, in fact, do not prove to be up-to-date with the evolution that technology has had in many fields.
Otherwise, there would be no problem causing the strike in question.
But this does not mean that such technologies do not exist: they are simply not analyzed by the parties involved in new scenarios, existing technologies, or there is excessive fear in testing and using them to verify their effectiveness.
GoGoFood.
That’s why in this article, we believe it is necessary to bring to light and highlight a use case applied in reality, capable of reducing management costs and collection times by 80-90%. All in function of the actors in the meal voucher supply chain.
GoGoFood is a practical example of the application of a new technology to a world that needs tools equipped with:
- intrinsic security
- speed and ease of use and learning
- immediate usefulness in achieving the goal of the actors in the meal voucher supply chain.
The analysis and application that GoGoPay has made and continues to make of blockchain technology to the world of meal vouchers can certainly bring tangible benefits to all parties in the meal voucher supply chain. Especially if the blockchain on which GoGoPay is based has been built with the aim of not only being convenient for businesses but also and above all being easy to use and secure.
GoGoFood’s blockchain technology allows just that: to take the problem and solve it at the source.
Solutions exist, you just have to look for them. GoGoFood is the technology based on a blockchain applied to the world of meal vouchers.
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